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Course Details

CBS offers a one year, full time Post Graduate Program in Entrepreneurship.

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Eligibility

The course is meant for persons who want to start their own enterprise either immediately after the completion of the course or within a few years of completion.

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Curriculum

B-School Graduates have always had an inclination to set up their own entrepreneurial ventures.  Chennai Business School too has had its shares of students who have started entrepreneurial ventures after a couple of years of corporate experience.

In order to cater to the need of such students, Chennai Business School has launched the 1-year PG Program in Entrepreneurship.  Given that the start-ups are booming in the country and that the Government is focusing on providing a favorable investment climate, the timing is appropriate.

Chennai Business School offers a one year, full time Post Graduate Program in Entrepreneurship.

The course is designed to provide adequate inputs to the students to make them successful in their ventures.  Inputs will be in the form of:

  • Interaction with successful entrepreneurs who will spend time in sharing the problems they faced when they started their ventures.  Learning from others’ experiences is one of the best ways to learn
  • Interaction with Venture Capitalists, Angel Investors and Project Finance experts from Banks to throw light on the financing options available and government initiatives to promote new ventures
  • Course inputs as detailed in the curriculum below.

The PGPM in Entrepreneurship has 1,100 hours of classroom contact and field work hours.  Of this, around 600 hours will be the General Management module which has been described earlier and which is common to all streams of specialization.

The specialization course consists of a selection of courses across the major functional specializations – Marketing, Finance, Human Resources and Operations.

The following courses are covered in the Program.  Some of them are offered as Elective courses.

Mandatory Courses

  • Brand Management
  • Services Marketing
  • Sales and Distribution Management
  • Advanced Financial Management
  • Investment Banking
  • Financial Institutions and Markets
  • Performance Management
  • Compensation Management
  • Leadership and Managerial Effectiveness
  • Strategic Procurement and Sourcing
  • Supply Chain Management
  • Business Plan – preparation and sensitivity analysis
  • Project Management
  • Digital Marketing
  • e-Commerce

Elective courses (any two have to be chosen by all)

  • Rural Marketing
  • Business Analytics
  • Company Law
  • Direct Marketing

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Advisory Council

Chairman

Mr P K Mohapatra, Chairman CFI and Governing Council Member – Chennai Business School

Members

Mr. K Krishnan, Director Thinksynq Consulting
Mr J N Amrolia, Founder Director and CEO, Chennai Business School
Mr N Raghunandan, CEO, Disha Strategic Foundation

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Faculty

CBS brings a variety of experienced and qualified faculty to teach the specialization courses.  The faculty comprises working professionals with proven domain expertise in the subjects.

The list of Faculty members who teach Marketing and Communications courses at CBS are:

Name of Faculty Subjects handled
Mr. Krishnan, Director -ThinksynQ Consulting and Governing Council Member, Chennai Business School Business Planning
Performance Management
Prof. Anish Ravi, Faculty, Marketing, Chennai Business School Rural Marketing
Direct Marketing
Prof. B. Rajeswar, Management Consultant Services Marketing
Prof. Chandramouli Project Management
Dr. Giridhar Marketing Analytics
 Ms Sangeetha, Manages her own Digital Marketing firm Digital Marketing
Prof Shantharam, Founder Director, Kelsa Solutions Compensation and Rewards Management
Dr Richa Pande – HR Head & Chief Transformation Officer at RamcoSystems Leadership and Managerial Effectiveness
Prof .Sridar Natarajan, Dean – Chennai Business School Advanced Financial Management
Mr. Shyam Sundar, Head- Ascend Management Consulting Investment Banking
Mr. Ravi Shankar, Chartered Accountant and Management Consultant Company Law
Ms. Vijaya, Visiting Professor at Chennai Business School Financial Institutions and Markets

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Job Oppurtinities

This course is meant for those who would like to start their own ventures. However, if any candidate would like to gain some exposure in Industry before starting their own venture, we will provide placement assistance.

The jobs are likely to be in the area of General Management.

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Fee Structure

The fee for the Program is Rs 6,00,000 (inclusive of service tax). This includes the cost of reading material.

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Start Date

  1. July 2018
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Full Time

1100 Contact Hours
6 days a week